Designing Massively Multiplayer Social Systems
by Patrick Havens
Originally titled Iterative Design in Agile Environments, it seems that they moved with the feelings, or questions of the original topic to something that people want to grab on to.
She is Co-Founder of SlideShare.net.
Her slideshow -> http://www.slideshare.net/rashmi/social-design-wordcamp
Object-based social networks verses First generation i (ie. LinkedIn, Facebook, etc)
- Model a: Watercooling Conversations
- Model b: viral sharing
- Model c: Tage-based social sharing
- Model d: Social News Creation
SlideShare: presentations as objects of sharing
What people share…
- Movie Review
- School Assignments
- Church 2.0
- Presentations
- Humor
- Powerpoint Pornography
Designing for the groups
groups are bad in decision making and you see signs of that on web based social systems
Popularity is popular on sharing sites
no Multi-Level menus! (ie. like Amazon)
Navigation = Top100 lists, tag clouds
Popularity becomes more divided when you can see what others are doing, and the things that become popular is very much different.
Those that become popular first, tends to remain popular. Once they are on the Top 100, they tend to stay there.
—
So What? But then if you just start a blog, it goes against the ideas in your mind. That if you start a blog, you can become popular even if a late adopter… its hard to get an audience.
The popularity has already been “pre-determined”
Once you let a Social Setup allow for top users or popular… spam will follow.
System Designer as trend creator. People want a shared reality, the water cooler effect did not go away.
Even if you use popularity, make sure the also focus on teh new things.
- Everything starts equal
- People can connect locally
- Highlight alternative veiwpoints
- System should be flexible.
The most popular on SlideShare isn’t static… its only the most popular for the day.
Google doesn’t design with Social network in mind. Each is seemingly seperate.
Make the system personally useful as a main goal.
She ended with a “secret new feature” she’ll be announcing Tuesday.
** Really look through her SlideShow. She pretty much laid everything out in it **
July 24th, 2007 at 6:57 pm
[...] Environments must of seemed like it just didn’t fit, so Rashmi Sinha changed the name too Designing Massively Multiplayer Social Systems. In it she went over the points on how to create and deal with a Social site. She used many [...]